Ever had that moment at the airport when the lovely person behind the desk tells you… sorry your luggage is too heavy; you have to pay extra! You had it all under control, had done all the checks but, alas, you have to pay 11ty billion pounds more get your case on the flippin plane!
Excess baggage charges suck! Though, do you realise we pay for excess baggage each day, and I’m not referring to financial payment?
As business owners, especially those of us whose business comprises of a small team, and perhaps more so those who are doing everything themselves, these business owners wear soooooooo many hats. CEO, bookkeeper, stock controller, marketing, sales, facilities, customer service… and so on. That’s a lot of hat’s weighing heavy on one head, a lot of excess baggage to be carrying around. A head was only designed for one hat, right? Add to that all the hats for your list of to-dos! Your ideas, I mean, you want your business to grow, of course, you want to move forward because you have amazing dreams and passion but each of these ideas takes up space with another hat. EEEEEkkkkkk, it’s going to topple, and at what cost? Your reputation, your growth, your income, your sanity?
Can’t afford it?
I would argue that you can’t afford not to!
You: Sit down for ‘5 minutes’ to post up something businessey on social media, you know, to keep your name out there. That 5 minutes turns into an hour or more, because, a) you can think of anything to post and b) you get distracted by the feed.
Your competitor: In that hour has made contact with a referral and closed a deal, his social media was still updated in that hour.
How? He handed the social media hat to his Virtual Assistant.
You: Spend an hour dealing with suppliers/delivery issues and updating stock onto your website.
Your competitor: In that same hour, she has got an amazing ongoing deal from her courier and got a discount from her suppliers due to their error plus was able to get an exciting high value proposal out to a potential client.
How? – she handed the supplier/stock/logistics hats to her Virtual Assistant
You: Have an amazing idea that you just know will generate amazing income and give your business the growth it needs and deserves, but you just cannot find the time away from other ‘stuff’.
Your competitor: Has got buckets of relevant, valuable research completed, appointments booked with potential investors (and has research on the investors too), has a professional and very impressive proposal created both in hard copy and soft copy (PDF and digitial flipbook *showoff*) and despite all that, has managed to beat her weekly sales target by 20%.
How? She handed the research, diary management and proposal creation hats to her Virtual Assistant.
What is the real cost of your excess baggage?
Me? I practice what I preach – I have two Virtual Assistants that work solely on the workings of my businesses – which leaves me to work on my clients businesses.
See, Virtual Assistant Service – really is ‘the business behind your business!’